Air Malta has re-launched its popular website airmalta.com, and upgraded its internet booking engine as part of wide-ranging initiatives to transform its digital ecosystem.
“With a fresh, clean, intuitive, modern design and navigation layout, the site is optimised for a better user experience with components of personalisation depending on customer preferences, such as country of residence and preferred language”, Malta’s national carrier said in an announcement on Monday.
The website and booking engine are now fully integrated with the airline’s customer relationship management platform giving Air Malta a 360-degree view of its online customers that will assist it in offering personalised offers and best fares depending on previous purchases and booking preferences.
The redesigned website offers customers an array of increased capabilities and services that include features to plan holidays, manage bookings, check-in online and buy ancillary items including inflight menu products and boutique items that will be delivered on board. The site also allows users to book car hire and hotel accommodation in Malta and throughout the airline’s network through its partners as well as holiday packages through ‘Air Malta Holidays’.
Commenting on this launch, Air Malta’s Executive Chairman David G Curmi said, “We are very excited to announce the launch of our newly designed website. After months of hard work and dedication, we are delighted to deliver a customer experience that is faster, more intuitive, easier to navigate, and more user-friendly. The website incorporates a refreshed new look and features which will enhance the overall experience whether accessed from desktop, mobile or any tablet device. This platform will now enable us to launch our first mobile app and a redesigned Loyalty Programme in the coming months.”
Air Malta’s Chief Commercial Officer Roy Kinnear added, “Online services have today become indispensable tools to showcase one’s products and services and facilitate sales. This project’s aim was simple: to offer an outstanding user experience when browsing and booking through our website. We wanted the site to be the best in class, with simple and clear navigation by personalising the user experience through appropriate content and offers.
“The website showcases the Maltese Islands through its ‘Discover’ section which is full of interesting articles and information about the Maltese Islands. This section also incorporates the digital edition of the airline’s monthly inflight magazine ‘Il-Bizzilla’ Mr Kinnear added.
Wayne Grixti, Air Malta’s Chief Technology Officer added, “Digitalisation and modernisation are strategically important for the Airline in its journey to become sustainable. Our main goal is to leverage technology to provide the Airline with a set of tools required to ultimately serve our Customers in a digitally secure environment and make their online experience unique. This digital ecosystem initiative is a proof that Air Malta’s mindset is Customer First”.
airmalta.com attracts around five million visitors every year, the national carrier revealed. The website is available in seven languages (Maltese, English, German, Italian, French, Russian, and Dutch).
The application of new technologies will facilitate future upgrades including a unified check-in experience, integration of the loyalty programme, online shop for ancillary products, a B2B portal and a mobile app.
Article credits: https://whoswho.mt/en/air-malta-launches-new-website-and-booking-engine
Malta International Airport Figures Suggest Hopeful Turn Around For Tourism
Over 300,000 passengers travelled through Malta International Airport in July, giving some hope to the island’s struggling tourism sector amid the COVID-19 pandemic.
Last month’s traffic through the country’s international airport totalled 311,692 passenger movements which subsequently recouped 39% of July 2019 traffic levels, new figures show.
This may not sound like much but it’s a steady increase that the country needs to slowly recover from the extensive economic damage that resulted from the COVID-19 pandemic.
Despite the satisfactory numeral ascent, the numbers show that Malta is recovering at a slower pace than its Southern European counterparts whose recovery rate for July averaged at 57%, according to the Airports Council International data.
However, seat capacity stationed on routes to and from Malta was only 35.5% below 2019 levels. It currently stands at 52.6% compared to 87.0% in July 2019.
Travel opportunities also continued to improve throughout the month as Malta added two brand-new routes to the summer schedule; Chania and Cagliari.
July also saw the return of the United Kingdom among Malta International Airport’s top five markets following the easing of travel restrictions between the two countries.
An industry assessment issued by Eurocontrol on 22 July also found that European traffic was increasing with domestic travel still dominating passenger traffic.
The Malta International Airport is the island’s only air terminal and last year, it hosted more than seven million passengers, the majority being inbound tourists.
These figures come amidst a slight ease on travel restrictions that allows unvaccinated persons to travel to the island under the condition of a 14-day quarantine and the reauthorisation of fully-vaccinated English language students.
Malta’s airport is set to partially reopen on 1st July and fully on 15th July, but the travelling experience will change as a result of the COVID-19 pandemic.
In line with the recommendations of local and international authorities, the Malta International Airport shall be introducing the necessary measures, invested in new technologies, and re-trained their front-liners to allow you to feel safe and secure every step of the way from check-in to boarding.
Below are a list of efforts taken to safeguard passengers to and from Malta:
1. Masks or visors are obligatory
Masks or visors must be worn at all times inside the terminal, with exceptions made for children under six years old and people with a valid medical condition. The airport recommends that you change your mask every four hours and that you pack enough masks in your hand luggage for your entire trip, including the time spent on the plane and the airport of destination. Refuse containers for the disposal of face masks and gloves will be provided.
2. Rigorous cleaning procedures
Airport staff will clean and disinfect the terminal more frequently and intensively, especially surfaces that are regularly touched such as buttons and handles, while alcohol-based hand sanitisers will also be available at strategic spots. The airport also recommends that you being your own 100ml hand sanitising gel bottle with you, which can also be carried through security.
3. No non-travellers allowed inside
Only travellers will be allowed inside the airport, which means that any goodbyes must be said outside. Exemptions will be made in special circumstances, such as for people who need to drop off or pick up a minor or a person with reduced mobility.
4. New social distancing signage
Signage and floor markings will be installed at check-in, security, departure, arrival and baggage reclaim areas and at outlets and restrooms to ensure passengers keep two metres away from each other. The airport is advising passengers to arrive at least two hours before their flight and has warned that security checks and boarding processes may take longer than usual.
Seating has also been reorganised for the purposes of social distancing, with unavailable seating clearly marked.
5. No smoking allowed
Smokers must take their last cigarette before their flight outside the terminal because smoking has been banned on the terraces. This is in line with health guidelines that forbid smoking outdoors at restaurants and bars on the grounds that people are being encouraged to sit outside where possible and that they therefore shouldn’t be exposed to cigarette smoke.
7. A new airport ‘care team’
A number of airport staff have been assembled and trained to act as a ‘care team’. Wearing easily identifiable light blue vests, their job will be to roam the airport, advise passengers on the new rules and ensure said rules are being observed.
8. Thermal screening cameras and tech to detect large groups
The airport has invested heavily in new technology, with thermal screening cameras intended to detect any passengers having a high temperature, over and above the temperature checks that will be carried out before they enter the airport. Meanwhile, agglomeration detection technology will alert the airport in real-time if passengers gather in large groups. Malta recently removed all limitations on public gatherings and the airport hasn’t yet explained how this new technology will be used.
9. New rules for the La Valette lounge
Members of the VIP La Valette lounge must book their stay here at least 24 hours before their trip so as to allow the airport to ascertain that social distancing requirements can be met. Guests can take off their masks or visors while at the lounge, while buffets have been replaced by waiter service. Newspapers, magazines and iPads will be unavailable to limit passengers’ contact with surfaces.
The airport will partially reopen on 1st July, with flights operating to and from Italy (except Emilia Romagna, Lombardy, and Piemonte), France (except Ile de France), Spain (except Madrid, Catalonia, Castilla-La Mancha, and Castilla y Leon in Spain), Poland (except Katowice), Iceland, Slovakia, Cyprus, Lithuania, Latvia, Norway, Switzerland, Estonia, Denmark, Hungary, Austria, Luxembourg, Germany, Czechia, Ireland, and Finland.
Travellers arriving directly from the countries and regions on this list will not be required to observe a 14-day quarantine but will be asked to declare that they had lived in the country of origin for at least four weeks prior to travelling. Guests will also be asked to fill in a passenger locator form, which would enable the health authorities to trace them swiftly should the need arise.
On 15th July, Malta’s airport is set to open to all destinations without restrictions.1st July official opening of airport and port
It’s official our airport and port will open up to incoming tourism as of the 1st of July 2020.
A handful of destinations have been selected, however the official list is expected to be released at the press conference held by the Prime Minister, this evening.
We look forward to welcoming you on our island very soon!